{"id":453,"date":"2011-01-13T21:09:32","date_gmt":"2011-01-14T04:09:32","guid":{"rendered":"http:\/\/www.ghostinthepixel.com\/?p=453"},"modified":"2011-01-13T21:09:33","modified_gmt":"2011-01-14T04:09:33","slug":"on-design-thinking-methods","status":"publish","type":"post","link":"https:\/\/www.ghostinthepixel.com\/?p=453","title":{"rendered":"On design thinking &#8220;methods&#8221;"},"content":{"rendered":"<p>The Stanford d.school just published a <a href=\"http:\/\/dschool.typepad.com\/news\/2010\/12\/2010-bootcamp-bootleg-is-here.html\">compilation of methods<\/a> from their recent &#8220;bootcamp&#8221; workshop for executives eager to learn about &#8220;design thinking&#8221;. Several Citrix execs also participated in the week-long course, including my boss, with very positive feedback and desire to help push design across the company&#8211;yay! A good step in the right direction all around. Yet, we shouldn&#8217;t get too carried away by the glorious promise of &#8220;methods&#8221; saving the day :-) Important to clarify their value&#8230;<\/p>\n<p><em>Methods<\/em> are tactical and focused on achieving specific tangible results, dealing with some narrow slice of a problem (or particulars of symptoms). Methods are exceptionally diverse with literally hundreds of possible approaches applicable to solve a problem, or uncover critical insights. Stanford has several defined. So does IIT&#8217;s d-school in their programs. <em>Methods are necessary and form a powerful toolbox (a quiver of arrows, if you will) for design professionals to tap into when thrown into a unfamiliar, complex situation.<\/em><\/p>\n<p>However, methods are only as good as the person(s) applying them with a <strong>strategic<\/strong> mind. What do I mean by this? A couple of things:<\/p>\n<p>a) Methods require a &#8220;wrapper&#8221; of <em>strategy<\/em>&#8212; the product purpose, the user intent, and statement of the functional (and emotional) values&#8211; to truly be effective. Else you&#8217;re just throwing methods at a potentially highly complex (wicked) problem&#8230;no different than throwing people or money at a problem, hoping it works. A scattershot of tactics lacking direction. Having an informed sense of the problem (as a concept brief, for example) helps minimize this issue.<\/p>\n<p>b) Continual practice and iteration of various methods, combined with a deep appreciation for their utility, context, goals, and weakness\/strengths leads to the methods becoming something that lives in the back of your mind&#8230;a <em>habit of mind<\/em>, shaping your approach. Indeed the methods, if done well, become a set of lenses that can amplify your view of the problem situation. Addressing the issues becomes natural, habitual, instinctive&#8230;and you just &#8220;know&#8221; what to do (or not do) and when. That&#8217;s when the methods become a strategic art, operating as an extension of your ability as a designer&#8211;judgment, skills, etc.<\/p>\n<p>Naturally, methods and strategy need each other. Tactical pragmatics of specific problem solving with a focus on specific outcomes PLUS overarching themes\/principles\/purposes that shape the overall direction for a truly sustained, collaborative effort over time. Therein lies the true power of design thinking for everyone to tap into and benefit, towards solving critical problems.<\/p>\n<p>\u00c2\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Stanford d.school just published a compilation of methods from their recent &#8220;bootcamp&#8221; workshop for executives eager to learn about &#8220;design thinking&#8221;. Several Citrix execs also participated in the week-long course, including my boss, with very positive feedback and desire to help push design across the company&#8211;yay! A good step in the right direction all &hellip; <a href=\"https:\/\/www.ghostinthepixel.com\/?p=453\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;On design thinking &#8220;methods&#8221;&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[21],"tags":[],"class_list":["post-453","post","type-post","status-publish","format-standard","hentry","category-general-stuff"],"_links":{"self":[{"href":"https:\/\/www.ghostinthepixel.com\/index.php?rest_route=\/wp\/v2\/posts\/453","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ghostinthepixel.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ghostinthepixel.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ghostinthepixel.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ghostinthepixel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=453"}],"version-history":[{"count":1,"href":"https:\/\/www.ghostinthepixel.com\/index.php?rest_route=\/wp\/v2\/posts\/453\/revisions"}],"predecessor-version":[{"id":454,"href":"https:\/\/www.ghostinthepixel.com\/index.php?rest_route=\/wp\/v2\/posts\/453\/revisions\/454"}],"wp:attachment":[{"href":"https:\/\/www.ghostinthepixel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=453"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ghostinthepixel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=453"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ghostinthepixel.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=453"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}