UX primer for startups (Pt 2): UI fundamentals

Continuing with the primer series, this part covers some key fundamentals for shaping an effective user interface. Each should be carefully interpreted and absorbed (not just skimmed), to help achieve…

UX primer for startups (Pt 1): Overview

I’ve recently had the great opportunity to present to a small group of startups being incubated within our Citrix Startup Accelerator division regarding good design practices, and partnership with designers…