Some thoughts on skeuomorphism…

This recently came up at work as part of an email discussion thread…Below are some excerpts of my own responses, formatted for public consumption. Enjoy!

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Skeuomorphism is certainly a hot topic in the UX community… but not amongst users, per se. I have never heard a user say the word, or complain about the alleged problems of skeuomorphism (which I myself only learned about just recently, after practicing design for 10+ years). Only designers do! Go ahead, ask a random person at the bus stop and they’ll look at you like you’re from Mars.

The two driving affronts IMHO to “elite designer sensibilities” of the anti-skeuomorph argument are (a) tackiness of visual form like a gaudy faux stitched leather and (b) intense desire to cleanly break from historical, literal metaphors much like the Futurists did in 1900s with painting (recall Marinetti’s famous declaration: “What can you find in an old picture except the painful contortions of the artist trying to break uncrossable barriers which obstruct the full expression of his dream?”) . So, taste and history. Hmm…

I don’t know of any actual studies on task efficiency/effectiveness or other usability metrics impacted by skeuomorphs, or serving as basis of anti-skeuomorph arguments, but love to hear of any if folks know about that! :-)

Key value-add aspects of UI chrome & skeuomorphic designs: visual affordances for cuing, framing and anchoring elements to give sense of orientation and focus, sense of place amidst richly interactive space. Really a matter of finding that “sweet spot” of balance between affordance, content, functionality, discoverability…and delight!

This essay in MIT Tech Review has good points too:

“Windows Phone may look like the future, but iPhone looks like home.” I think that nails it! Metro is very slick and cool and innovative, but will customers warm up to it? Time will tell. It’s always a struggle, futurism vs familiarity. There’s no easy answer.

And, as for Citrix Product Design philosophy…We don’t really have a specific point on this. We’re advocating clean, simplified, beautifully engaging designs for useful, coherent admin and end-user experiences across devices/platforms, via our Citrix visual brand strategy, appropriate for markets (Receiver vs Netscaler, for instance). We follow our design principles and common UI patterns for web & mobile, with innovation of course. Would be interesting if design situations arise where more “skeuomorphic” styles are valued and useful.

Of course, it is much harder than it seems, if largely because it seems to be such a struggle to define exactly what it means to be “authentically (or purely) digital”. Does everything get reduced to Atari 2600 graphics and “bare-metal” code? Metro is one approach with many good points but is also starkly utilitarian for many. I respect the “honesty to materials and medium” argument of Modernism which has a certain timeless integrity, but how to support that when “the digital” is infinitely malleable via code and pixel—which are virtual, abstract, and ephemeral? Inherently chameleon-like in nature for mimicry or novel expression. In my mind, “to be digital” is to be “chameleon”, not just Modernistic Swiss, rife with potential.

At the end of the day I still believe that we are messy emotional human beings who value warmth, richness, charm, texture, and delight, regardless of creed or material. Supporting and enhancing our humanity is still the supreme challenge of “designing in/for the digital”, subject to a plurality of interpretations and stylistic manners. It’s finding that sweet spot…Still no easy answers!

Designing out of the “failure fetish”

This is something that’s been burning in my mind for awhile now ;-) So, perusing current business magazines, books, and blogs you’ll notice a couple things: the popular, dramatic increase in “design thinking” as a topic, and as a corollary, the rise in “failure” being glorified as something to be welcomed and accepted. While it’s admirable “design thinking” has made strong inroads among companies and institutions, for the aims of advancing creative, non-linear approaches to handling complex problems, I’m completely perplexed by this frankly weird penchant for “failure” as a wonderful thing. Who wants to fail? 

So I try to rationalize it in a couple ways:

– “Failure” is a way to shock the linear, rigid, lockstep cultures of guaranteed certainty into realizing they’re not perfect and that it’s acceptable to screw up in a big way (i.e., fail). 

– “Failure” is really a misnomer for “mistakes”. Hey, it’s okay to make mistakes, stumble along, course correct, learn what didn’t work and try again with stronger resolve. That’s how improvement happens, after all.

But for me, I’ve always thought of failure as an absolute– When you fail, you fail. Period. Failure is an ending. It’s horrible, embarrassing, and stressful. It can be quite career damaging and personally traumatizing, even life-threatening in certain contexts (see also: NASA, Navy SEALs, Hospital ER). Nobody truly craves failure and no process should ever exhort someone to “fail”. That’s absurd and denies the very progressive attitude of ongoing success and learnable achievement that keeps a team going forward. It’s also dangerously nihilistic as failure is a terminal point, in my view.

Maybe it’s “just semantics” to some, but it’s also deeply symbolic and hugely important to apply language usefully. Glorifying failure is at best naive and at worst perverse. 

Instead of glorifying “failure”, we should encourage positive experimentation, recognizing that flaws and mistakes and stumbles will occur–and that’s ok– as we learn something that’s unfolding with no guarantee of success. It’s an optimistic attitude of improvisation and flexibility, speaking to a Darwinian approach to adaptation AND also, a dance-like nature of design as collaborative endeavor, as in we “we all rise and fall together…and help each other pick ourselves up.” But that’s a far cry from “failure”, which is individual and traumatic. Let’s design our way out of this silly “failure fetish” that business leaders have fallen for, and instead popularize trying, making mistakes, and learning forward. As President Obama himself has referenced, “We value those teachable moments.” Empathizing, sketching, and prototyping enable an upbeat model of discovery and iteration where success is valued, not failure. It’s the way to design a team’s goals forward to solving the thorniest of problems, in a supportive collaborative manner, where everyone LEARNS and SUCCEEDS. After all, isn’t that what it’s all about?

Meaning beyond the specs

For someone like me it’s always fun when a new device comes out, whether a new phone or a kitchen appliance. Shiny, fresh, new, with exciting animations and cool interactions. Slick graphics and brand new features or enhancements . And of course, the specs! Quad core to the floor! With the PureVision HD Pro Gorilla Glass 2, blah blah blah…

When I get my devices (and I’ve got several, trust me! ) I actually don’t get into the specs. I want to entertain what i like to call “the mythology of use”. what’s the story of how this experience unfolds in space and time, taking it out the box, with setup / registration, integrating with cloud services and unified ID, to doing ordinary things in my daily life. How does it feel, what’s the interaction like, how do I navigate, get things done, pivot to other tasks, store on my body or backpack, etc. What’s the relationship that’s unfolding with me and my other devices (if part of a viable ecosystem). How is that being fostered or supported? Is there memory and anticipation? 

In a word, it’s about “meaning”…the significance of the device and its capabilities and how they map to my explicit or unstated needs and desires. Yes, the specs are important but they are implicitly valued in the form and quality of experience that unfolds over time through discovery and use. That’s how product and brand value is generated, not via detailed spec lists and feature buzzwords chanted by marketing/branding teams. It’s comparable to the menu listing of food items and ingredients, which offers a surface-level view into what you’re about to enjoy. But when the food is delivered and consumed, then the experience reveals itself. 

Design Panel recap: How concepts drive business innovation

Last week I attended this interesting design panel held at Hot Studio in downtown SF, moderated by Wendy Owen of Hot Studio: Make It Real: How Product Concepting Drives Business Innovation 

A wide range of panelist perspectives were represented… from a UX consultant (Lane Becker) to prominent design executive (Kaaren Hansen of Intuit) to design-driven change agents at two of the nation’s oldest companies, GE and AAA (Andrew Crow and Michael Crane, respectively).  Below are some of my personal takeaways to share…Enjoy!

 

** It’s extremely challenging but rewarding to overturn legacy attitudes embedded within teams and organizational structures, often manifested in internal heavy artifacts like, “it has to be in Powerpoint” to be even looked at. 

** Remember that you are doing “radical disruption” by suggesting even small tweaks like whiteboarding or sketching before spec’ing. This requires some “appetite for ambiguity” on part of the change agents (designers) AND the product teams, to figure out the best relationship moving forward. 

** Principles can often trump process: Forces key stakeholders to let go of the crutches of a process and focus on what matters most, values of user-centered thinking like empathy, prototyping fast, and learning from mistakes. 

** You have to design your way forward with constant, continual, iterative experimentations and learnings based upon humble framing–“I don’t know, but let’s try and see!”.

** Don’t get hung up on “validation” (which Kaaren says presupposes a correct definitive answer, can constrain your ability to see fringe ideas, inhibits openness to new possibilities unforeseen during testing). Avoid the arrogance of pre-defined correctness.

** When concepting, inspiration matters more than validation. When refining and evolving a business model, customer feedback (validation) is more valuable. Know when to focus on either one.

** Prototypes tell stories, not Powerpoints. Forge emotional connections with the stakeholders, but more importantly, get them to try it out themselves and experience the reality of making something that physicalizes their assumptions.

** Having a “change manager” in addition to the typical product & program managers can help within teams, assuaging fears of radical change. Basically for relationship management (calming therapy ;-) 

** For many organizations “failure” is the, ahem, F-word ;-) Gotta move beyond that, and instead adopt a “learning-first” attitude through rapid, mistake-prone, iterations of trial-and-error with assumptions and goals. It’s scary but rewarding!

** Kaaren cited a 3-tiered way of thinking about project planning, called “Horizon Planning”, based upon an HBR article (I think it’s this one: To Succeed in the Long Term, Focus on the Middle Term by Geoffrey Moore) It focuses UX Investment planning so you’re not caught “boiling the ocean” which always fails (in a bad way). 

** Instead of “20% time” (which is a branded effort popularized by Google), foster “unstructured time” for collaboration and exploration. Equivalent to organizational day dreaming…let the minds wander. Need space and time for that.

** When presenting your post-project debrief to execs after the project shipped, focus on: how the project originated, what efforts did it take, really show ALL the work it took, and indicate the persistence required. Makes it real! 

** Fun analogy from Andrew Crow of GE: baking vs cooking. When baking, you’re following chemically defined recipes that are essential to achieve exact results. When cooking, you’re experimenting and it’s okay to screw up. There’s messiness and play! And if it fails, that’s ok…you can always order a pizza ;-)

 

Discussing a new UI element

Recently at work I had a useful discussion with an eager, yet unsure product team about a new UI element to be designed for a specific aspect of our “desktop virtualiztion” suite. Just wanted to share how I led and structured that conversation in such a way that we didn’t get into “when can we get the icons” typical rigamarole ;-) Please see below…

I basically led a multi-disciplinary conversation (incl Prod Manager, Tech Lead, UI Designers, Back-end Devs) by asking the following questions to focus attention:

1- Do we have the right set of functions expressing this app’s functionality? Is it the right sequence and interaction? Are we missing anything? Can we consolidate things for the sake of simplicity? Is this set scalable for 2013 or 2014 when we have more stuff in pipeline for upcoming versions and dot releases?

2- Is this proposed UI widget or element truly the best way to express such transient functions? (going back to Question 1: the right functions and the scalability and rank) Consider mobile versus desktop utility (fat finger vs mouse, etc.) Resolution scalability from phone > tablet, etc. Usability challenges to itemize, rank, and address accordingly.

3- Are there other models of interaction in the name of novelty/innovation (as Principal Designer part of my role is pushing invention, sorry :-) but also, improved usability and functional value that supports the business goals. Have we looked under every rock (adjacent ideas or competitor builds or known standards), or just doing what’s quick and easy, first thing in our heads? Are we challenging ourselves to think smartly, and robustly?

4- Coherence: Are we ensuring we’re all on the same page as much as feasible/sensible both visually and behaviorally across the supported devices and platforms? What are the deltas and trade-offs to compensate for? What can we live with as exceptions? How and when will those be fixed in upcoming updates and releases?

Often it’s not the definitive answers to these questions, but the untapped and unheard discussions that emanate from such questioning that really gets the fire going, particularly for a team that’s not used to collaborative, open-sharing of ideas and decisions. In a way, it’s a bit of a therapy, group help session ;-) Helps everyone avoid symptomatic fixes, and look for deeper causes and values.Â