Watching some technologies & trends

I finally surveyed a large set of links and articles collected over the past several weeks, towards the end of 2012 / start of 2013, about emerging trends and technologies UI designers should be aware of. Below is my brief assessment of what jumped out as compelling, worthy of watching in the coming months…Enjoy!

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** Visualizing “Big Data”: The convergence of velocity and variety of massive amounts of unstructured data, with popular desire for beautifully represented, easily digestible illustrations will lead to increased demand for data visualization experts–both technologists and designers. Computational data artists from MIT Media Lab of the 1990’s make a comeback?? It’s notable that Lisa Strausfeld, who help pioneer computationally driven info viz at MIT, is a “Senior Scientist” for the Gallup Organization. Hmm!

** Related to this is personal data analytics: from bodyware (Fitbits, Nike Fuel, Jawbone Up) to the social graph (Facebook, Twitter) to location data (Google Maps, Foursquare) to…who knows what else? What are the tools and visualizations to discover, analyze, synthesize, generate insights and opportunities, etc. Big opportunities that seem to keep increasing with more market demand.

** Mobility evolves to the next level of pervasiveness, further shaping BYOD policies and attitudes. “Any-ness” is now becoming accepted in corporate contexts as a de facto expectation by the workforce, requiring secure app/data/device management abilities that’s not a burden on users. Balancing convenience with control will be paramount! It will take nuanced, strategic design thinking to support that challenge.

** The multiscreen world is here. We’re now living in an “Age of Multiplicity”, with at least 3 or 4 screens (phone, tablet, laptop/desktop, and HDTV…not to mention the car dashboard/Navi too!). Taking advantage of multiscreen interaction patterns will be valuable to enhance and not just merely replicate everywhere the software experience for a screen. Need to think about how the screens can cooperate and shape an amplified interaction-communication experience, via simultaneity, coherence, complementarity.

** 3D printing is red hot! Everyone is buzzing about it and with costs coming down, it will begin to introduce a bold new wave of micro-fabrication capabilities…and policies, regulations, services, even ethical dilemmas: What if you can manufacture a gun (or worse) in your own home?? Uh oh. Big issues!

** An emerging “Internet of things”: Sensors are increasingly everywhere, with the ability to message remotely from inanimate objects, trigger actions based upon conditions (all programmed simply by using a website or mobile app). Truly things are now talking to us, and the Internet is becoming embedded in ordinary objects. Large industrial giants are looking deeply into this!

** Robotics. Always a notable area, but beyond just the consumer-friendly Roomba, we’re starting to see rise of new kinds of robots which are almost appliance-like and a personable fit for human interaction in the office or hospital. Is a Jetsons’ style maid far behind?? The interaction and user experience dimensions will be paramount. Also: robots are not just anthropometric in appearance, but could be your car.

The value of visual design

To an uninformed or stubborn engineer and product manager, “visual design” (that is to say, the graphic design of an interface with pixel-level precision and accuracy) is merely icing on the cake, fluffy and fun, for adding a certain “sparkle”. It’s not the deep, heavy, rigorous functionality that justifies the product’s existence, thus summoning the investments, valuations, and customer fees. 

The fact is, however, the clearly refined nature of a product’s visuals impacts several things that effect a product’s usefulness and thus the business’s financial value:

 
1. First impressions matter: Would you pay big sums for something that looks like a child finger painted? Of course not… Thanks to the iPhone and many strongly visual product experiences like Flipboard, Tumblr, Pinterest, Instagram, we are undoubtedly in a visual culture. People really do notice when something looks poorly crafted, signaling distrust, skepticism, and doubt. That first impression sets the tone of who you are and what you represent in the mind of the user and market. You rarely get a second chance to improve that first impression, just like in social situations in real life. 
 
2. Visual design is about communication: Forget the “prettiness” aspect for a moment. All those critical elements of the graphic design (hierarchy, balance, emphasis, contrast, whitespace, etc.) are choreographed not just to make something merely attractive, but also to convey the purpose of the product, the utility of the interface, including the content and functionality. If a button or drop down menu is lost in a sea of clutter, or obscured by overdone styling, users won’t get it.
 
3. Supporting eficiency and productivity: To help the product’s users get their jobs done swiftly with confidence and satisfaction, visual design is absolutely essential to that effect. Aligning elements properly so user can quickly scan, exposing the button clearly with strong labels so user can take correct action, cleanly exposed menu/navigation so user knows how to get back to where they were, or move around your product easily…All of this impacts productivity. The more clutter, chaos, confusion in the UI due to lack of properly applied visual principles (not to mention poor content strategy, another topic!), actually hurts user efficiency and productivity. The user is wasting precious seconds or minutes hunting around or doing trial-and-error to achieve a desired outcome. 
 
Let’s not ignore or belittle the value of visual design in designing amazing digital products. It could quite literally be to the business’s demise if left unattended or treated as an afterthought. 

Evolving the brand

As I embark upon 2013 replenished with post-holiday optimism and energy (not to mention a slightly bigger tummy!), I’m keenly aware of my own burden in evolving my professional development to the next level. Elevating my profile of being a “principal designer” for a major enterprise software firm towards a industry-level thought leader shaping discourse and guiding critical insights for future designs. In a word, it’s about being a sought-after “brand”…how am I defining and shepherding my brand, my own distinctive philosophy and repertoire of design experiences, for productive gains for myself and my constituents?

This got me thinking that a brand, whether of yourself or of a product/service (like Nike or Zappos), involves three core interrelated aspects:

* Presence: Do you (or the product/service) have authentic visibility in the minds of your target audience? (i.e., mindshare) Are people aware of you, recognize you, comprehend what you do and stand for? Do you, in a sense, register in one’s consciousness, worthy of recall and reference later? And at what scope and magnitude? Just your initial manager, or even further, including the CEO and other Exec staff members? What about partners and customers? etc. etc.

* Impact: Do you (or the product/service) have some specific targeted impact, or outcome that’s tangible and demonstrable (preferably repeatable) that people can point to? What’s that impact upon someone’s life, whether in work or in life? Basically, have you done something of merit? What have you delivered and achieved that’s real? 

* Value: Do you (or the product/service) have some quality of lasting value, that’s of deep relevance and significance, and of measurable benefit, whether in dollars or in emotive gains? Will people miss you/your offering and see diminishing returns after your departure? How can that be captured and transferred back into a productive loop with your target audience and related stakeholders? How do you enable a mission and purpose of your company or industry or market?

Perhaps as you think about your own professional brand (and that of your product/service offering), you may consider these integral aspects of presence, impact, and value. Their interrelationship leads to a powerful binding force that authenticates and substantiates the brand as something lasting, not just fleeting. 

2012 Recap: Lessons Learned

Well, it’s been a rather hectic & intense year with travel, summits, workshops, etc. Many achievements “unlocked”, so to speak. However, it’s also good to sit back and itemize some critical lessons learned in the course of all the madness of the past year. Here are my top lessons which I will try to carry forward into the new year…

  • Always clarify project roles (DACI, etc.) up front, and ensure the exact, appropriate people are on the project from the very beginning (i.e., the kickoff). Avoid pipelining new folks (incl researchers, prototypers, visual designers) midstream during a project, which often creates confusion, and you have to exert time/effort “catching up” the new folks. 
  • Always work out any politics of a contentious situation with senior business leaders who have internal expertise, before inviting a bunch of people to the meeting, which inevitably gets declined and canceled. Yes, it takes more time and you’ll have to address negative concerns “behind closed doors”, but it’s a better track towards a successful meeting where everyone is already bought in. 
  • Collaboration often needs a dictator to encourage decision-making and goal-driven progress…just be firm yet polite. Also, collaboration is not always synonymous with buddy-style camaraderie. It’s more about mutual respect and productive optimism. Picking up the tab at a pub night out doesn’t hurt, either ;-) 
  • When you think you’ve hit the wall and maxed out your effort…just keep trying to move forward, but at a much slower rate. You’ll amaze even yourself, beyond your expectations. 
  • If you need a break, please take one, even for a few weeks. Everyone on your team will notice the refresh, even if they didn’t notice you were out for a while ;-) 
  • Don’t force a method or approach that isn’t being valued by majority on the team. Suss out the vibe and gather feedback for what is or isn’t working and keep evolving. Your team is your customer too.
  • Remember that everyone has a different perception of you as a senior design leader, loaded with expectations. From your boss, to peer managers, to junior staff, and even interns. Sucks but gotta live up to it. Adapt effectively, while retaining your inner values. 
  • Success (and innovation) has many parents, all clamoring to grab the title of either “first parent” or “best parent”. Just let them publicly have their share of the cake, while you eat yours in private. With extra special frosting (and nice whiskey) just for you ;-)  You know what you did, no need to prove it.
  • Being a designer is often a thankless job, especially if you’re drafting initial concepts or strategies that others will bear the fruit later. Don’t expect sympathy from others for all the revisions, late nights, and weekends. Again, it’s your own private special celebration and acknowledgement that fuels the internal motivation. Be proud of your efforts, regardless of feeling that you’re being “taken for granted”. The right people will eventually notice and realize your contribution. Persevere and keep cranking…new opportunities will arise!

2012 Recap: Accomplishments

Whew, what an amazingly hectic and crazily productive year it’s been! And again, I’m feeling truly blessed and fortunate to have had some incredible opportunities with a fantastic team to work on futuristic concepts, speak internationally, and interact with design students. Here’s a brief roundup of some big things I’ve accomplished this year while at Citrix as Principal Designer:

  • Spoke at SxSW in Austin about designing for multitouch devices in the enterprise space. Also spoke at UX Australia about an effective collaboration model (dubbed “3-in-a-box”) based upon Citrix team success. 
  • Continued championing good design practices and principles at annual Silicon Valley CodeCamp, and also at Lean Startup Machine, for the developer communities.
  • Becoming more involved in the startup community as a “UX Advisor” at the Citrix Startup Accelerator. We’ll formally rollout a design-driven program in 2013, but started with a few engagements including a successful “UX Cafe” event, featuring Citrix designers and Chris Pacione of LUMA. 
  • Led a very successful sponsorship of CCA’s first year dMBA Innovation Studio fall course, whereby Citrix provided funds and mentors to a set of student teams tackling the challenge of “work and play from anywhere”.
  • Coordinated the premiere Bay Area screening of “Design & Thinking” documentary film at Citrix, where ticket proceeds went to support LLS (Leukemia & Lymphoma Society) for a truly great cause!
  • Worked on some fascinating futuristic UI concepts: one for an executive Think Tank forum around the “Future of Work” for the mobile work style, and another on multimodal cross-device interactions for Citrix Labs. Some cool visionary thinking may proliferate into product roadmaps…
  • Started drafting my book on reflections & perspectives as a Silicon Valley designer. Hope to publish sometime in 2013. Please stay tuned…